Why Do You Need To Stage Your Business for a Successful Sale?

Since I launched my business earlier this year, I have been speaking with people about my work. It’s not always easy to explain. My clarification below may help.

What Exactly Do You Do?

I am an Exit Planning Advisor, which can mean many different things. A broad spectrum of professionals work in the exit planning area.

To clarify better what I do, I like to use the home staging analogy. Many homeowners hire home staging professionals before they list their homes for sale.

Benefits of home staging include:

• It makes it easier for potential buyers to envision themselves in the home.
• It provides a clean look at the home without clutter and other items that might turn off a buyer or make it harder to imagine themselves owning the property.
• Staging also makes a home look more “move-in ready,” meaning it doesn’t need much work or repair before a new buyer can move in. Buyers are looking for a move-in-ready home.
• Staging a home makes it easier to market. It looks better in listing photos and other marketing mediums. Staged homes typically sell faster.

Source: Travelers

You can exchange the word home with business to better understand what I do. In technical terms, I do sell-side due diligence and MORE working with business CEOs and owners.

It’s a LOT MORE than staging, but you get the idea.

The best time to begin preparing is NOW. By preparing early, the business owner can maximize the value of their business and possibly their most significant financial asset. This asset can be used for retirement or other investments.

Please let me know if there is anything I can do to help you in your business.

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More About Renita

After a 25-year corporate career working in mergers and acquisitions, I’ve seen the mistakes many founders have made. As an advocate for entrepreneurs, I can help them exit on their terms and get rewarded for their hard work.

Before Poe Wolf Partners, I held CFO and senior finance positions with companies including Wells Fargo, Hewlett-Packard, Agilent Technologies, Cray Research, and two other companies founded by Seymour Cray. My responsibilities included overseeing acquisition valuation, due diligence, and integration for technology, manufacturing, and financial service businesses.